Slide 6 of 27
Notes:
- Main Point(s)/Script: The challenges Cisco faced in the early 90s were the main driver of its use of Internet Business Solutions.
- First, Cisco needed to find a way to scale its operations in the face of explosive growth in the networking industry. Cisco itself was growing at over 70% year after year, both organically and through acquisitions. The company could not afford to rely on
- Second, customer satisfaction levels though respectable, were stagnant. Since customer satisfaction is one of the most important metrics Cisco tracks and rewards its employees on, the company had to find a way to raise the satisfaction levels of its expan
- Third, Cisco realized that in order to maximize shareholder value it needed to focus on it’s core competence - product design and innovation. Even in the face of rapid technology change and its desire to provide “build to order” products for customers, Ci
- Cisco realized that the way to scale cost effectively while simultaneously meeting customer satisfaction goals, was to use “Internet Business Solutions” - leverage the Internet and networked applications to allow customers and employees access to self-ser
- Since 1992, Cisco has achieved much business success. The company has quadrupled in size from fiscal 1994 to fiscal 1997 and is a market leader in its industry. With sales on its website at a run rate of over $5 billion a year, Cisco has emerged as the
- And the Internet Business Solutions it has deployed have clearly played an instrumental role in that success. So, what are these Internet Business solutions and how did Cisco go about building them? Process:
- Transition: So how did Cisco go about building its Global Networked Business?